I have been a Chicago Cubs fan for 25 years. And being a Cubs fan, that means I've been through a lot of stuff, good and bad. Mostly bad. The slings and arrows that have been cast toward the lot of the Cubbie faithful have been plentiful. Leon Durham. Steve Bartman. Lights at Wrigley Field. The White Sox - gasp! - winning the World series. And now this - the Tribune Company, the dictators, er, owners of the Cubs, announced today that the newly renovated bleachers at stately Wrigley Field will henceforth be known as the Bud Light Bleachers.
I'm sure that if Harry Caray, legendary Cub fan and Bud man, were alive today, he wouldn't have a problem with this. Or, at least he'd be too drunk to care. But for me, it just seems, well, unseemly to have naming rights encroach onto what many devotees of both the team and the sport considered sacred ground. What's worse, there's a nasty feeling in my bones that the cash that will come from this deal won't be going toward the salary of a talented free-agent pitcher or outfielder, but right into the pockets of some Tribune Co. fat cat who think it's kind of cool that the Cubs haven't won the World Series in 98 years.
There's another report that Tribune may be considering finally selling the Cubs. If there is a God ...
Thursday, March 30, 2006
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Aw, honey. I feel your pain. So much for no advertising inside the hallowed grounds. This is a shitty way for the Tribune to make some cash, but hey, the paper's stock is at an alarmingly low level. It's been downgraded to "sell" by a lot of ... uh, stock people who decide those things. What are they? Analysts? Anyway, what's done is done. No point in crying over spilt Bud ...
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